Our private brands include Clover Valley®, true living®, DG Home®, Studio Selection™, Believe Beauty, DG Health®, Comfort Bay®, Smart and Simple®, Gentle Steps, Rexall, Forever Pals, and more.
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DG Brands
Discover trusted quality and value with DG Healthcare brands. Our collection of exclusive products are designed to help you save more on the essentials you need every day.
DG Brands Deals
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DIGITAL COUPONDollar General
Save $1
Save $1 on Koze Place Wax Melts 8ct or Sprays 16oz
Exp: Sat Nov 15 23:59:00 UTC 2025
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DIGITAL COUPONDollar General
Save $1.50
Save $1.50 on True Living Everyday Plates 10in/120ct or 8.5in/190ct or Ultra Plates 10in/100ct
Exp: Sat Nov 15 23:59:00 UTC 2025
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DIGITAL COUPONDollar General
Save $1.50
Save $1.50 on DG Health Mucus Relief or Mucus Relief DM 14-20ct
Exp: Sat Nov 15 23:59:00 UTC 2025
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DIGITAL COUPONDollar General
Save $1
Save $1 on True Living Soft Bath Tissue Linen, Lavender, or Unscented 12 Family Rolls
Exp: Sat Nov 15 23:59:00 UTC 2025
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DIGITAL COUPONDollar General
Save $1
Save $1 on True Living Kitchen Bags Original or Dual Scent 13g/40-45ct, lawn & Leaf 39g/22ct, Contractor 42g/14ct or Drawstring 30-33g/25-30ct
Exp: Sat Nov 15 23:59:00 UTC 2025
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DIGITAL COUPONDollar General
Save $0.50
Save $0.50 on True Living Low Splash or Regular Bleach 81oz
Exp: Sat Nov 15 23:59:00 UTC 2025
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DIGITAL COUPONDollar General
Save $1
Save $1 on True Living Bath Tissue Ultra Soft or Ultra Strong 12 Mega Rolls
Exp: Sat Nov 15 23:59:00 UTC 2025
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DIGITAL COUPONDollar General
Save $1
Save $1 on True Living Plastic Cups 18oz/50ct
Exp: Sat Nov 15 23:59:00 UTC 2025
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DIGITAL COUPONDollar General
Save $0.55
Save $0.55 on Forever Pals Puppy Pads XL or Odor Control 14ct
Exp: Sat Nov 15 23:59:00 UTC 2025
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DIGITAL COUPONDollar General
Save $0.50
Save $0.50 on True Living Foam Plates 9in/130ct
Exp: Sat Nov 15 23:59:00 UTC 2025
Browse Our DG Brands
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Clover Valley
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TrueLiving
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DG Health
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Composure
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Believe Beauty
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Studio Selection
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Comfort Bay
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Breeze
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Oh Good
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Sweet Smiles
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Office Hub
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root to end
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Heartland Farms
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Gentle Steps
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Nature's Menu
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iMagine
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Rexall
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Forever Pals
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Smart & Simple
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Shavely's & Sierra
Explore Food & Beverage
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Clover Valley
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Sweet Smiles
Clover Valley Holiday Prep
Clover Valley
View All-
$3.351.0 (1)
Clover-Valley-Honey-Roasted-Peanuts,-16-oz
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$1.254.0 (10)
Clover-Valley-Salted-In-Shell-Roasted-Peanuts,-8-oz
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$3.05.0 (3)
Clover-Valley-Chocolate-Syrup,-24-oz
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$2.255.0 (1)
Clover-Valley-Fudge-Covered-Peanut-Butter-Cookies,-7-oz
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$2.755.0 (1)
Clover-Valley-Fudge-Striped-Shortbread-Cookies,-13-oz
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$2.252.5 (2)
Clover-Valley-Peanut-Butter-Fudge-Grahams-Cookies,-9.2-oz
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$3.53.5 (3)
Clover-Valley-Vanilla-Wafers,-11-oz
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$1.654.5 (9)
Clover-Valley-Strawberry-Sugar-Wafers,-8-oz
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$1.651.0 (4)
Clover-Valley-Vanilla-Sugar-Wafers,-8-oz
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$2.254.0 (20)
Clover-Valley-Fudge-Mint-Cookies,-9-oz
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$2.754.0 (9)
Clover-Valley-Chocolate-Chip-Cookies
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$1.52.5 (4)
Clover-Valley-Duplex-Sandwich-Crème-Cookies,-11.8-oz
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$2.255.0 (3)
Clover-Valley-Coconut-Fudge-and-Caramel-Cookies,-7-oz
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$2.03.5 (7)
Clover-Valley-Saltine-Crackers,-16-oz
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$3.55.0 (2)
Clover-Valley-Honey-Graham-Crackers,-14.4-oz
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$3.52.5 (5)
Clover-Valley-Golden-Round-Crackers,-10.3-oz
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$3.55.0 (4)
Clover-Valley-Cinnamon-Graham-Crackers,-14.4-oz
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$3.55.0 (5)
Clover-Valley-Roasted-Round-Crackers,-11-oz
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$3.54.5 (15)
Clover-Valley-Rich-&-Crisp-Crackers,-13.7-oz
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$3.05.0 (1)
Clover-Valley-Canola-Oil-Cooking-Spray,-6-oz
Sweet Smiles
View All-
$1.255.0 (3)
Sweet-Smiles-Peanut-Clusters,-4-oz
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$1.255.0 (4)
Sweet-Smiles-Chocolate-Covered-Raisins,-4-oz
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$1.02.5 (46)
Sweet-Smiles-Cinnamon-Discs-Candy,-10-oz
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$1.04.0 (8)
Sweet-Smiles-Strawberry-Bon-Bons-Candy,-10-oz
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$1.05.0 (3)
Sweet-Smiles-Sour-Neon-Gummi-Worms,-5-oz
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$1.05.0 (3)
Sweet-Smiles-Hostess-Mix-Hard-Candy,-7-oz
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$1.03.0 (26)
Sweet-Smiles-Fruit-Slices,-11-oz
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$1.03.5 (3)
Sweet-Smiles-Gummy-Bears,-5-oz.
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$1.03.5 (18)
Sweet-Smiles-Spice-Drops,-10-oz
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$1.03.5 (36)
Sweet-Smiles-Jelly-Beans,-7-oz
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$1.05.0 (4)
Sweet-Smiles-Peach-Gummi-Rings,-5-oz
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$1.254.0 (13)
Sweet-Smiles-Spearmint-Starlight-Mints,-12-oz
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$3.53.5 (3)
Sweet-Smiles-Kids-Play-Deluxe-Candy-Bag,-13-oz
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$3.5
Sweet-Smiles-Kids-Mix-Deluxe-Candy,-13-oz
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$1.01.0 (2)
Sweet-Smiles-Watermelon-Gummi-Rings,-5-oz
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$1.253.5 (6)
Sweet-Smiles-Pecan-Caramel-Clusters,-2.5-Oz
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$1.254.0 (13)
Sweet-Smiles-Bridge-Mix,-4-oz
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$1.03.5 (7)
Sweet-Smiles-Gummi-Blue-Sharks,-6-oz
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$1.03.5 (5)
Sweet-Smiles-Blue-Gummi-Sharks,-6-oz
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$1.254.5 (9)
Sweet-Smiles-Milk-Chocolate-Sea-Salt-Caramels,-3-oz
Explore Beauty, Health & Personal Care
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DG Health
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root to end
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Composure
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Studio Selection
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Rexall
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Believe Beauty
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Oh Good
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Breeze
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Shavely's & Sierra
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$5.0()
Studio Selection Skin Care Trio Set, 3 Pieces
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$5.0()
Studio Selection Sponge Blender/Brush Set, 5 Pieces
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$6.05.0 ()
Studio Selection Fragrance And Body Lotion Set, Sicilian Negroni, 2 ct
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$5.0()
Studio Selection Nail Care Kit, 9 Pieces
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$2.0()
Studio Selection Vanilla Scented Bubble Bath, 3.38 fl oz
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$10.0()
Studio Selection Personal Care Llamazing Travel Bag Set, 3 Pieces
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$5.0()
Studio Selection Donut Shaped Bath Bomb Set, 4 ct
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$5.0()
Studio Selection Bath Sprinkle Set, 5 Pieces, 11.46 oz
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$2.0()
Sts Bpouf Dlx Holiday Pd Studio Select Body Pouf Deluxe-Holiday 1ct
DG Health
View All-
$4.755.0 (201)
Electrolyte-Solution,-Hydration-Drink-for-Adults-and-Kids,-Replaces-Electrolytes,-Fluid-and-Zinc,-Grape-Flavor
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$4.54.0 (4)
DG-Health-Children's-Ibuprofen-Oral-Suspension,-Berry-Flavor---4-fl-oz
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$7.53.0 (2)
DG-Health-Infants'-Ibuprofen-Drops,-Berry-Flavor---0.5-fl-oz
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$5.53.0 (2)
DG-Health-Children's-Pain-Relief-Oral-Suspension---Cherry-Flavor,-4-Oz.
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$5.0
DG-Health-Infants'-Ibuprofen-Oral-Suspension,-Berry-Flavor,-0.5-fl-oz
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$3.65
DG-Health-Children's-Pain-&-Fever-Reducer-Chewable-Tablets,-Grape-Flavor,-24-ct
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$3.75
DG-Health-Children-Triacting-Syrup-Daytime-Cold-&-Cough,-4-oz
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$4.354.5 (11)
DG-Health-Extra-Strength-Itch-Relief-Spray,-2-fl-oz
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$2.85
DG-Health-Triple-Antibiotic-First-Aid-Ointment,-1-oz
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$4.5
DG-Health-Triple-Antibiotic-Ointment-with-Pain-Relief,-1-oz
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$4.55.0 (2)
DG-Health-Antibiotic-Cream-with-Pain-Relief,-1-oz
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$2.95
DG-Health-Maximum-Strength-Hydrocortisone-1%-Cream,-1-ct
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$2.05.0 (3)
DG-Health-Pain-Relieving-Cream,-1.25-oz
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$2.0
DGH-Greaseless-Pain-Relieving-Cream,-1.25-oz
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$6.54.0 (8)
DG-Health-Extra-Strength-Pain-Relieving-Patch,-6-ct
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$4.53.5 (6)
DG-Health-Allergy-Relief-Eye-Drops,-0.5-fl-oz
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$5.0
DG-Health-ClearLax-Powder-Laxative,-7-Doses
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$2.04.5 (13)
DG-Health-Motion-Sickness-Relief-Tablets,-8-ct
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$2.65
DG-Health-Extra-Strength-Gas-Relief---30-ct
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$3.55.0 (11)
DG-Health-Antacid-&-Pain-Relief-Effervescent-Tablets,-36-ct
Explore Household & Cleaning
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TrueLiving
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Koze Place
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Comfort Bay
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Smart & Simple
True Living
View All
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$7.5
True-Living-12-Cup-Nonstick-Muffin-Pan
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$6.02.0 (4)
True-Living-Nonstick-Round-Cake-Pan,-9-in
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$18.51.0 (6)
True-Living-5-Quart-Nonstick-Dutch-Oven-With-Glass-Lid
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$30.01.5 (9)
True-Living-7-Piece-Nonstick-Cookware-Set
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$1.55.0 (1)
True-Living-Nylon-Basting-Spoon
OfferBUY 2 SELECT TRUE LIVING KITCHEN GADGETS, GET 1 FREE -
$2.5
True-Living-Wooden-Toothpicks-with-Holder,-240-ct
OfferBUY 2 SELECT TRUE LIVING KITCHEN GADGETS, GET 1 FREE -
$7.5
True-Living-Mesh-Strainer,-6-in
OfferBUY 2 SELECT TRUE LIVING KITCHEN GADGETS, GET 1 FREE -
$2.04.0 (5)
True-Living-Paring-Knife
OfferBUY 2 SELECT TRUE LIVING KITCHEN GADGETS, GET 1 FREE -
$1.05.0 (17)
Stainless-Steel-Dinner-Forks---3-Pack
OfferBUY 2 SELECT TRUE LIVING KITCHEN GADGETS, GET 1 FREE -
$1.5
True-Living-Nylon-Ladle
OfferBUY 2 SELECT TRUE LIVING KITCHEN GADGETS, GET 1 FREE -
$9.55.0 (2)
Trueliving-Medium-Storage-Tote,-18-gal
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$6.5
True-Living-Essentials-Over-the-Door-Double-Hook,-1-ct
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$2.05.0 (1)
True-Living-Heavy-Duty-Plastic-Hangers,-3-Pack
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$1.55.0 (4)
Spray-Bottle---12-oz---Assorted-Colors
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$1.5
True-Living-Utility-Hanger-Clips,-4-ct
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$15.01.0 (2)
True-Living-Garment-Rack
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$2.55.0 (4)
True-Living-White-Pillar-Candle
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$5.55.0 (3)
True-Living-Unscented-Tea-Lights,-30-ct
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$2.55.0 (1)
True-Living-Unscented-Tea-Lights,-0.35-oz,-10-pk
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$4.04.5 (2)
True-Living-Bar-Mop-Dishcloth,-4-ct
Smart & Simple
View All-
$2.253.5 (3)
Smart-&-Simple-Tagless-Tea-Bags---100-ct
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$1.04.5 (27)
Smart-Care-White-Paper-Napkins,-150-ct
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$1.0
Smart-&-Simple-Paper-Napkins,-12-in-x-10-in,-120-ct
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$1.0
Smart-&-Simple-Gallon-Zipper-Storage-Bags,-16-ct
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$1.0
Smart-&-Simple-Zip-Top-Storage-Bags---Quart,-20-ct
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$1.0
Smart-&-Simple-Plastic-Cups,-16-fl-oz,-14-ct
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$1.0
Smart-&-Simple-Plastic-Cups,-16-fl-oz,-16-ct
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$1.0
Smart-&-Simple-Aluminum-Foil,-25-sq-ft
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$1.0
Smart-&-Simple-Aluminum-Foil,-20-sq-ft
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$1.04.0 (70)
Smart-&-Simple-2-Ply-Bath-Tissue,-6-ct
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$5.03.0 (9)
Smart-&-Simple-Large-Entree-Containers---3-Pack
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$2.254.5 (11)
Smart-&-Simple-Tall-Kitchen-Drawstring-Trash-Bags,-17-ct
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$1.04.5 (17)
Smart-&-Simple-Tall-Kitchen-Bags,-13-Gallon,-10-ct
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$1.01.0 (2)
Smart-&-Simple-Large-Drawstring-Trash-Bags,-30-Gallon,-5-ct
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$1.05.0 (1)
Smart-&-Simple-Foam-Compartment-Plates,-20-ct
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$1.03.5 (5)
Smart-&-Simple-Colored-Plastic-Party-Cups,-16-fl-oz,-12-ct
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$1.352.0 (4)
Smart-&-Simple-Sandwich-Slices,-9.6-oz
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$2.55.0 (1)
Smart-&-Simple-Decorator-Napkins,-280-ct
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$2.5
Smart-&-Simple-Decorator-Napkins,-12-in-x-10-in,-250-ct
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$2.854.5 (31)
Smart-&-Simple-Paper-Towels,-2-Ply-Rolls,-11-in-x-8-in,-3-pk
More from DG Brands
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Nature's Menu
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Heartland Farms
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321 Party!
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Gentle Steps
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Forever Pals
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Drive MXD
Heartland Farms
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$5.53.5 (3)
Heartland-Farms-Dry-Dog-Food,-Savory-Chicken-Flavor,-Puppies,-4-lb
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$1.03.0 (13)
Heartland-Farms-Filled-Bone,-Chicken-Flavor,-3.5-oz
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$1.0
Heartland-Farms-Filled-Bone-Dog-Treat,-Chicken-Flavor,-2.82-oz
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$3.254.5 (8)
Heartland-Farms-Naturals-Chicken-Jerky,-2.5-oz
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$4.952.5 (18)
Heartland-Farms-Ship-'N-Shore-Cat-Food,-50.4-oz
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$10.952.5 (26)
Heartland-Farms-Dry-Cat-Food---Ship-'n-Shore,-10-lbs
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$4.05.0 (22)
Heartland-Farms-Munchy-Sticks-Pork,-Beef-&-Chicken-Flavor,-50-Ct.
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$4.0
Heartland-Farms-Munchy-Sticks-Dog-Treats,-Pork,-Beef-&-Chicken-Flavor,-30-ct
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$1.05.0 (6)
Heartland-Farms-Wavy-Bacon-Strip-Dog-Treats,-4-ct
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$1.04.0 (8)
Heartland-Farms-Pork-Skin-Ears-Dog-Chew,-1-ct
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$1.04.5 (6)
Heartland-Farms-Rawhide-Knotted-Bone-Dog-Treat,-Beef,-6-in
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$1.0
Heartland-Farms-Rawhide-Knotted-Bone-Dog-Treat,-Beef,-1.76-oz
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$5.955.0 (1)
Heartland-Farms-Beef-Rawhide-Retriever-Sticks-Dog-Treat,-3-ct
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$1.05.0 (5)
Heartland-Farms-Deli-Style-Dry-Cat-Food,-10-Oz.
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$2.655.0 (1)
Heartland-Farms-Gravy-Basted-Biscuits-Dog-Treats,-19-oz
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$2.65
Heartland-Farms-Savory-Glazed-Peanut-Butter-Flavored-Dog-Biscuits
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$6.54.5 (26)
Heartland-Farms-Dog-Treat-Wraps,-Sweet-Potato-&-Chicken,-7.5-oz
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$4.752.5 (5)
Heartland-Farms-Peanut-Butter-Filled-Shin-Bone,-1-count
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$3.955.0 (10)
Heartland-Farms-Peanut-Butter-Filled-Bone-4ct
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$3.95
Heartland-Farms-Filled-Bone-Long-Lasting-Dog-Treat,-Peanut-Butter-Flavor,-4-ct
321 Party!
View All-
$1.05.0 (1)
321-Party!-Gift-Tissue-Paper,-Purple,-8-ct
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$1.0
321-Party!-Gift-Tissue-Paper,-Red,-8-ct
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$1.0
321-Party!-Gift-Tissue-Paper,-Blue,-8-ct
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$1.0
321-Party!-Gift-Tissue-Paper,-Dark-Pink,-8-ct
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$1.0
321-Party!-Gold-Gift-Tissue-Paper,-4-ct
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$1.0
321-Party!-Gift-Tissue-Paper,-Light-Blue,-8-ct
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$1.0
321-Party!-Silver-Gift-Tissue-Paper,-4-ct
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$1.0
321-Party!-Gift-Tissue-Paper,-Pink-Sequin-and-White,-8-ct
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$2.5
321-Party!-Large-Size-Unicorn-Birthday-Gift-Bag
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$1.0
Tissue-Paper-Value-Color,-30-ct
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$1.0
Stationery-Tissue-Paper,-White,-35-Sheets
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$1.0
321-Party!-9"-Sprinkle-Birthday-Party-Plates,-8-ct
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$1.0
321-Party!-7"-Sprinkle-Birthday-Party-Plates,-8-ct
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$1.0
321-Party!-Sprinkle-Birthday-Luncheon-Napkins,-16-ct
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$1.0
321-Party!-Neon-Yellow-Striped-Beverage-Napkins,-16-ct
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$1.0
321-Party!-Teal-Striped-Beverage-Napkins,-16-ct
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$1.0
321-Party!-Neon-Yellow-Luncheon-Napkins,-20-ct
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$1.0
321-Party!-Teal-Luncheon-Napkins,-20-ct
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$2.0
321-Party!-Foil-Gold-Triangle-Confetti-Birthday-Luncheon-Napkins,-20-ct
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$2.0
321-Party!-Foil-Gold-Striped-Luncheon-Napkins,-16-ct
DG Brands
Discover the value and quality of DG Brands at Dollar General. In our commitment to offering our customers the best products at the best prices, Dollar General's own DG Brands stand out for their unbeatable combination of quality and affordability. From pantry essentials to household necessities, health and beauty products to apparel, DG Brands cover every aspect of your shopping list with items that meet our high standards for your family.
DG Brands are designed with you in mind, ensuring that you don't have to choose between saving money and getting quality products. Each item under our DG Brands portfolio is carefully selected and tested to ensure it meets your needs and expectations. Whether you're stocking up on groceries, refreshing your home, caring for your family, or treating yourself, DG Brands offer a trusted and cost-effective solution.
Explore our extensive range, including pantry staples that make mealtime easy and delicious, cleaning products that keep your home sparkling, health and beauty essentials that keep you feeling your best, and stylish apparel that doesn't break the bank. With DG Brands, you'll find everything you need to run your household smoothly and affordably, all under one roof.
Frequently Asked Questions About DG Brands
Our DG brands products are only available at Dollar General. They can be found at your local Dollar General or online.
Bring your item(s) and receipt to the store where you made the purchase and see a sales associate to begin the return process. For DG Pickup orders, your “DG Pickup Complete” email and the order details under your Order History in the DG App and on DG.com can be used as your receipt.
- Returns with receipt— Digital or Register Refunds with a receipt for merchandise in the original packaging are always given within 90 days of purchase.
- Returns without receipt— Merchandise returned without a receipt will be exchanged for merchandise of equal value or a Gift Card of equal value.
Yes, all coupons can be found on the Coupons & Deals section of the website found here.