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Discover Believe Beauty

Believe Beauty offers a range of premium-quality makeup, nail polish & nailcare products always $5 and under.

 


 

Believe Skin

Shop Believe Beauty Skin products exclusively at Dollar General

Experience premium quality, solution-driven skincare. Infused with good-for-you botanic and fruit extracts, Believe SKIN is formulated with proven skin-loving ingrediants to offer effective skincare made just for you.  All while being cruelty-free, vegan and only $5 & under.

 

PREMIUM & HIGH-PERFORMING
Formulated with tried & true skin-loving ingredients in luxurious textures & formats 

CLEAN & CRUELTY FREE
Free of SLS/SLES, parabens, silicones, phthalates, formaldehyde, petroleum, talc, plastic micro-beads, paraffin, mineral oil, triclosan, and drying alcohol. No animal products or animal testing ever.

INCLUSIVE & AFFORDABLE
Products are made for all skin types at $5 and under. Created with you and your skin in mind. 


 

Cleanse

Our gentle, yet effective cleanser & wipes will have your skin feeling smooth and refreshed. 


 

Exfoliate

Get clearer, smoother-looking skin that will give your complexion a boost. 


 

Moisturize

Our hydrating cremes & masks will leave your skin feeling soft and nourished. 


 


 

MAKEUP


Looking for premium quality makeup? Have all eyes on you with Believe Beauty cosmetics. Designed to bring show-stopping products to you at an amazing value.
With 18 shades of foundation, we deliver complexion perfection for all. Our wide range of products offer everything you need to touch up those lips, eyes, brows, face and lashes. – for only $5 and under. 


 


 

Makeup Tutorials


 


 


 

NAILS


75 colors from solid crème formula that packs a long-lasting, high-shine and durable finish - all in a single coat.


 

FRAGRANCES


Get a new signature scent! Take your pick of fragrance sprays for her & him.

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