Schwarzkopf Keratin Color Permanent Hair Dye Color Cream, 5.0 Medium Brown — professionally inspired hair color for women. This permanent hair dye provides rich, striking color on all hair textures with minimal damage (1). The Keratin hair color formula was developed with professionals to deliver professional-quality hair color and brilliant shine. In addition, our 3-step Bond Enforcing System creates bonds and strengthens your hair, leaving it 5x stronger (2) after coloring. Keratin Color also reduces frizz by providing humidity resistance for 72 hours (3). Our pre-color serum, containing Vitamin B6 and collagen, primes the hair for coloring. We recommend repeating the application of the hair dye in the tube every 4 weeks for even color from root to tip. Established in 1898, Schwarzkopf has over 125 years of hair expertise, providing salon-inspired hair color at home. The product benefits at a glance: Leaves hair 5x stronger (2). Long-lasting color & root touch-up. Pre-color serum with Vitamin B6 and collagen. Suitable for all hair textures. Color: 5.0 Medium Brown.
(1) Against combing breakage on damaged hair vs. untreated.
(2) Against combing breakage on damaged hair vs. a non-conditioning shampoo.
(3) vs. untreated hair in high humidity conditions.