Anuncian los detalles de la expansión de Dollar General en México
Bajo el nombre de Mi Súper Dollar General, la marca presenta un formato minorista renovado y único para las necesidades diarias del mercado mexicano.
Dollar General anuncia los detalles de su expansión internacional en México, incluido el nombre de la marca, la ubicación de su primera tienda, las oportunidades laborales, así como el catálogo de productos que ofrecerá.
El nuevo formato de tienda, bajo el nombre de Mi Súper Dollar General, ofrece una opción minorista renovada y única, que responde a las necesidades diarias del dinámico mercado mexicano.
“La expansión en México es un hito importante en la historia de Dollar General. Estamos muy emocionados de extender nuestra propuesta de valor y conveniencia a los consumidores a través de Mi Súper Dollar General”, dijo Jeff Owen, Director Ejecutivo de Dollar General. “Estamos orgullosos del gran equipo mexicano que lidera Mi Súper Dollar General y esperamos contribuir a las comunidades en todo el norte de México”.
Mi Súper Dollar General fue desarrollado pensando primero en los clientes, por lo que ha sido creada a la medida para los consumidores, ofreciendo los mejores precios junto a una experiencia de compra más conveniente que cubra todas las necesidades dentro de las comunidades. La marca Mi Súper Dollar General connota la idea de una tienda completa que trabaja para atender a los clientes con los productos que más quieren y necesitan.
Mi Súper Dollar General planea operar aproximadamente 35 tiendas en las comunidades del norte de México para finales del año fiscal 2023.
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