L'Oreal Superior Preference Hair Color – our gold standard in luxurious permanent hair color since 1973. Superior Preference at-home hair coloring kit is special because it delivers super shiny luminous hair color. Preference gives you long lasting hair color that’s fade-defying for weeks and weeks. From root to tip whether you have blonde hair, brown hair, black hair or red hair color, your color won’t look dull or brassy. We pair our translucent gel hair dye formula with our exclusive Care Supreme Conditioner with Shine Serum that help keep color vibrancy and provides silky and shiny hair. Preference is available in over 50 Luminous Shades. Our Luminous Blonde shades range across a wide spectrum from light blonde to dirty blonde, honey blonde to red blonde and strawberry blonde to champagne blonde. Our rich Brown shades range across the spectrum of ash brown to sun-kissed caramel brown. Our deep Red shades range from dark red to auburn and copper to mahogany to burgundy. Each shade is crafted to show infinite tones and reflects, so you can find your own Superior Preference signature.
Packaging may vary, what you receive may not be what is reflected on site.
Instructions vary by shade. For complete instructions, please refer to package insert located inside hair color box.
Important: Haircolor and bleaches contain ingredients which may cause allergic and/or other types of reactions. A skin allergy test is required 48 hours before each use of a haircolor product. Bleaches contain persulfates. Bleaches and high-lift haircolor shades cannot be used on relaxed hair; for other haircolor shades, wait at least 14 days after bleaching, relaxing or perming before coloring. This is a safety summary. Read all product labeling and instructions completely prior to use.
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We want you to be fully satisfied with every item that you purchase from www.dollargeneral.com. If you are not satisfied with an item that you have purchased, you may return the item within 30 days of delivery for a full refund of the purchase price, minus the shipping, handling, and other charges. The item must be returned in good condition, in original boxes (whenever possible), and with all paperwork, parts and accessories to ensure credit.
Everyday Clean Dandruff shampoo to: Keeps hair clean and manageable. Gentle and pH balanced for everyday use—even for permed or color-treated hair.
Multiple benefit formula to help:
Dream Kids Olive Miracle No-Lye Relaxer with "StayFresh TM" system is ideal for children--- perfectly pre-measured, mistake-free, safer and gentle.
WARNING: FOLLOW ALL DIRECTIONS CAREFULLY ON INSTRUCTION SHEET INSIDE KIT BOX TO AVOID SKIN AND SCALP BURNS, HAIR LOSS AND EYE INJURY. THIS PRODUCT CONTAINS ALKALI. DO NOT USE IF SCALP IS IRRITATED OR INJURED. DO NOT USE ON HAIR THAT HAS BEEN TREATED WITH A THIOGLYCOLATE PRODUCT (CURLY PERMED). DO NOT USE ON BLEACHED HAIR OR PERMANENTLY COLORED HAIR THAT IS BREAKING, SPLITTING OR OTHERWISE DAMAGED. DO NOT USE WITH COMPOUND HENNA OR METALLIC HAIR DYES. IF YOU DO NOT KNOW THE TYPE OF HAIR COLOR USED, CONTACT THE HAIR COLOR MANUFACTURER TO FIND OUT. IF HAIR HAS BEEN PREVIOUSLY TEXTURIZED OR RELAXED, APPLY TO NEW GROWTH ONLY AS DESCRIBED IN THE INSTRUCTION SHEET DIRECTIONS. IF RELAXER CAUSES SKIN OR SCALP IRRITATION, RINSE OUT IMMEDIATELY AND WASH WITH NEUTRALIZING SHAMPOO. IF IRRITATION PERSISTS OR HAIR LOSS OCCURS CONSULT A PHYSICIAN. KEEP AWAY FROM EYES. CAN CAUSE BLINDNESS. IF RELAXER GETS INTO EYES, RINSE IMMEDIATELY AND THOROUGHLY WITH WATER AND CONSULT A PHYSICIAN. SERIOUS INJURY CAN RESULT IF RELAXER AND/OR ACTIVATOR IS INGESTED. IF INGESTED CONTACT A PHYSICIAN IMMEDIATELY. HAIR BURNS, ALWAYS KEEP HAIR AWAY FROM SPARKS, OPEN FLAMES AND EXCESSIVE HEAT. MUST BE APPLIED BY AN ADULT. KEEP OUT OF REACH OF CHILDREN.